Privacy Policy

Last updated: August 30, 2026

The Root ("The Root," "we," "us," or "our") respects your privacy and is committed to handling your personal information responsibly.

This Privacy Policy explains how we collect, use, disclose, store, and protect information when you visit jointheroot.com, purchase or use our products, subscribe to our communications, contact us, or otherwise interact with The Root (collectively, the "Services").

By using the Services, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

The information we collect depends on how you interact with The Root.

Information You Provide Directly

We may collect information you voluntarily provide, including:

• name;

• email address;

• billing information;

• shipping address;

• contact information;

• order and purchase information;

• information you provide when contacting us;

• information submitted through forms;

• newsletter or mailing-list subscription information;

• customer-service communications; and

• other information you choose to provide.

We only request information that is reasonably necessary for the particular purpose for which it is collected.

Payment Information

When you purchase a product, payment information may be processed by a third-party payment provider.

The Root generally does not need to receive or store your complete payment-card number.

Payment providers may collect and process payment information according to their own privacy policies and terms.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, depending on the technologies and services used on the website.

This may include:

• IP address;

• browser type;

• device type;

• operating system;

• pages visited;

• referring pages;

• approximate location derived from technical information;

• date and time of visits;

• interactions with the website; and

• technical information about how the website is used.

This information may be collected through cookies, analytics tools, hosting services, security tools, and similar technologies.

2. Cookies and Similar Technologies

The Root may use cookies and similar technologies to help operate, secure, analyze, and improve the website.

Cookies may be used for purposes such as:

• keeping the website functioning;

• remembering preferences;

• understanding website traffic;

• measuring website performance;

• improving user experience;

• preventing fraud or abuse; and

• supporting marketing or advertising activities where applicable.

Some cookies may be placed by third-party service providers.

Where required by applicable law, we will obtain appropriate consent before using non-essential cookies or similar technologies.

You may be able to control cookies through your browser settings or through any cookie-consent tools made available on the website.

Disabling certain cookies may affect website functionality.

3. How We Use Your Information

We may use personal information for legitimate business purposes, including to:

• provide and deliver products and Services;

• process and fulfill orders;

• send digital products and purchase-related communications;

• process payments through payment providers;

• provide customer support;

• communicate with you about your account or purchases;

• send newsletters and other communications you have requested;

• manage subscriptions;

• respond to inquiries;

• improve our website, products, and Services;

• understand how visitors use our website;

• maintain website security;

• prevent fraud, abuse, or unauthorized activity;

• comply with legal obligations;

• enforce our agreements and policies; and

• otherwise operate and develop The Root.

We may also use aggregated or de-identified information for analytics, research, business planning, and improvement of our Services where permitted by applicable law.

4. Email Communications

If you subscribe to The Root's mailing list, we may use your email address to send communications such as:

• newsletters;

• educational content;

• Root updates;

• product announcements;

• launches;

• promotions;

• challenges;

• resources; and

• other communications related to The Root.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the email or by contacting us.

Unsubscribing from marketing communications will not necessarily stop essential transactional communications, such as order confirmations, digital-product delivery messages, or customer-service communications.

5. Email Service Providers

The Root may use third-party email service providers to collect subscribers, manage mailing lists, send communications, and analyze email engagement.

These providers may process information such as your name, email address, subscription status, and interactions with emails.

Our current email-marketing provider may include Brevo.

Third-party providers process information according to their own terms and privacy policies.

6. Purchases and Orders

When you purchase a Root product, we may collect information necessary to process and fulfill your order, including:

• name;

• email address;

• billing information;

• shipping information for physical products;

• product purchased;

• order information;

• transaction information; and

• customer-service communications relating to the order.

We use this information to fulfill purchases, provide digital access, ship physical products, communicate about orders, maintain business records, and provide customer support.

7. Shipping Information

For physical-product purchases, we may need to share necessary shipping information with fulfillment providers, manufacturers, printers, shipping carriers, or other service providers involved in delivering your order.

This may include:

• recipient name;

• shipping address;

• contact information where necessary; and

• order details.

We only intend to provide information reasonably necessary to fulfill the order.

8. Third-Party Service Providers

We may use trusted third-party providers to help operate The Root.

These may include providers for:

• website hosting;

• email marketing;

• payment processing;

• ecommerce functionality;

• digital-product delivery;

• printing and fulfillment;

• shipping;

• analytics;

• website security;

• customer support;

• communications; and

• other business operations.

These providers may process personal information on our behalf or independently according to their own terms and privacy policies.

We do not authorize service providers to use personal information for purposes unrelated to the services they provide to us, except where otherwise permitted by applicable law.

9. Website Hosting

The Root website may be hosted by a third-party hosting provider.

Our hosting provider may process technical information necessary to operate, secure, maintain, and troubleshoot the website.

10. Payment Processing

Payments may be processed through third-party payment providers.

When you make a purchase, the payment provider may collect information necessary to process the transaction, such as payment-card information, billing details, fraud-prevention information, and transaction information.

The Root does not generally store complete payment-card information.

Your use of a payment provider may also be subject to that provider's own privacy policy and terms.

11. Information You Submit Through The Root Resources

Some Root products may contain reflection questions, journaling prompts, exercises, or other activities that invite you to write about your personal experiences.

If you complete a Root workbook, journal, PDF, or similar resource offline, The Root generally does not receive what you write simply because you completed the exercise.

However, if you voluntarily submit personal reflections, responses, messages, or other information to us through a website form, email, application, or other communication channel, that information may be processed as described in this Privacy Policy.

Please do not submit sensitive personal information through ordinary website forms or email unless we specifically request it and provide an appropriate method for doing so.

12. Sensitive Information

The Root's resources may discuss topics relating to emotional wellbeing, relationships, personal experiences, trauma, stress, anxiety, confidence, and other sensitive subjects.

You are not required to disclose sensitive personal information to use the website or purchase most Root products.

Please avoid submitting sensitive personal information through public areas of the website or through ordinary contact forms.

If you voluntarily provide sensitive information to us, we will handle it in accordance with applicable law and this Privacy Policy.

13. Future Services and the Root Reset App

The Root may develop additional Services in the future, including the Root Reset app and related features.

If future Services collect or process personal information in ways that materially differ from this Privacy Policy, we may provide additional privacy notices or update this Privacy Policy before or when those features are introduced, as required by applicable law.

Additional privacy terms may apply to specific products or Services.

14. How We Share Information

We do not sell your personal information in the ordinary sense of selling customer lists for money.

We may share information when reasonably necessary to operate The Root, including with:

• payment processors;

• website and hosting providers;

• email service providers;

• ecommerce and digital-delivery providers;

• printing and fulfillment providers;

• shipping carriers;

• analytics and technology providers;

• customer-support providers;

• professional advisors;

• legal or regulatory authorities where required; and

• other service providers necessary to provide the Services.

We may also disclose information where we reasonably believe disclosure is necessary to:

• comply with applicable law;

• respond to lawful requests;

• protect the rights, property, or safety of The Root or others;

• investigate fraud or abuse;

• enforce our agreements; or

• protect the security of our Services.

15. Business Transfers

If The Root is involved in a merger, acquisition, restructuring, financing, sale of assets, or other business transaction, personal information may be transferred as part of that transaction, subject to applicable law.

Where required, we will provide notice or obtain consent as required by law.

16. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

• provide Services;

• maintain transaction and business records;

• comply with legal obligations;

• resolve disputes;

• enforce agreements; and

• protect our legitimate business interests.

The specific retention period may vary depending on the type of information and the reason it was collected.

When personal information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it, subject to applicable legal or operational requirements.

17. Data Security

We take reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, electronic transmission, storage system, or method of communication can be guaranteed to be completely secure.

You should use reasonable care when choosing what information to provide online.

18. Children's Privacy

The Services are not intended to knowingly collect personal information from children in circumstances where parental consent is legally required.

If you believe that a child has provided personal information to The Root in circumstances where such information should not have been collected, please contact us at info@jointheroot.com.

If we become aware that we have collected personal information from a child where applicable law requires parental consent and no appropriate consent was obtained, we will take reasonable steps to address the situation.

19. International Visitors

The Root may serve customers and visitors in different countries.

Depending on where you are located and where our service providers operate, your personal information may be transferred to, stored in, or processed in countries other than your own.

Those countries may have data-protection laws that differ from the laws of your country.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information.

20. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information.

These rights may include, subject to applicable law:

• the right to request access to personal information we hold about you;

• the right to request correction of inaccurate information;

• the right to request deletion of personal information;

• the right to request restriction of certain processing;

• the right to object to certain processing;

• the right to withdraw consent where processing is based on consent;

• the right to request portability of certain information; and

• the right to complain to a relevant data-protection or privacy authority.

These rights are not absolute and may be subject to legal exceptions.

21. Marketing Preferences

You can opt out of promotional email communications at any time by clicking the unsubscribe link in a marketing email.

You may also contact us at:

info@jointheroot.com

Even if you opt out of marketing communications, we may still send communications necessary to complete transactions or provide Services, such as purchase confirmations, delivery information, security notices, or responses to customer-service requests.

22. How to Make a Privacy Request

To make a privacy-related request, contact:

info@jointheroot.com

Please provide enough information for us to understand and verify your request.

For security purposes, we may need to verify your identity before completing certain requests.

We will respond within the timeframe required by applicable law.

23. Third-Party Websites

The Root may contain links to third-party websites, applications, social-media platforms, or other services.

We are not responsible for the privacy practices, content, security, or policies of third parties.

When you leave the Root website or interact with a third-party service, we encourage you to review that service's privacy policy.

24. Social Media

The Root may maintain accounts or profiles on third-party social-media platforms.

Interactions with those platforms are governed by the privacy policies and terms of the applicable platforms.

Information you publicly post or share on third-party platforms may be visible to others and may not be controlled by The Root.

25. Analytics

We may use analytics tools to understand how visitors interact with the website.

Analytics information may include information about pages viewed, interactions, device type, browser information, approximate location, referring sources, and other technical information.

Where required by applicable law, we will obtain consent for analytics technologies that require consent.

26. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, Services, technology, legal requirements, or privacy practices.

When we make changes, we will update the "Last updated" date at the top of this page.

If required by applicable law, we will provide additional notice or obtain consent for material changes.

We encourage you to review this Privacy Policy periodically.

27. Contact Us

If you have questions about this Privacy Policy or how The Root handles personal information, please contact:

The Root
info@jointheroot.com
jointheroot.com

© 2026 The Root. All rights reserved.